Campaign record / Anonymized

A healthcare market, made specific enough to contact.

An anonymized campaign for a US-based IT services company, focused on recently funded healthcare startups.

543Prospects contacted
9Discovery calls booked
60.3Derived PCPL

Historical 30-day campaign record. PCPL calculated as 543 ÷ 9; not an audited benchmark.

The source separately reports 11+ SQLs and 9 booked discovery calls. We use the booked-call count for PCPL. SQLs and meetings are not treated as interchangeable.

The selection
logic.

Industry
Healthtech, medtech, digital health, health SaaS, and telemedicine
Company stage
Seed through Series A
Funding signal
$1M+ raised within the previous 90 days
Company scale
20–60 employees
Geography
United States, United Kingdom, Canada
Buyer roles
Founders, CTOs, product and engineering leaders
Research inputs
Crunchbase, Apollo, and LinkedIn Sales Navigator; funding, hiring, role, and contact checks

A strong share of positive replies still needed qualification and scheduling. The distinction between interest and a booked call matters when reading the campaign.

What happened
after contact.

The supplied record describes a four-touch email sequence connecting the funding event to product development and engineering needs, with message testing and delivery monitoring.

Total replies
56 / 543 prospects (10.31%)
Positive replies
43 / 56 replies (76.79% of replies)
Booked discovery calls
9
Proposal-stage opportunities
3
Reported pipeline value
$150,000+ — pipeline, not closed revenue
The record does not provide CRM-level attribution, attendance, or closed-won data. No causal uplift, industry comparison, or future-result guarantee is inferred.
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